“We will stop selling physical CDs in our stores at the end of March,” a rep for the Seattle-based company tells Billboard,
So the news of Starbucks stopping the sale of CD’s is getting lots of comments from many folks and Altavoz wanted to put it’s two cents into the conversation. First off it’s a false starting point to say that that CD’s don’t sell they do –since Physical is still the majority of units sold each week (03/22/15) – MUSICAPITALIST.com
Sure! vinyl is growing*; however, it’s not what’s keeping the physical from losing it’s majority configuration status. On top of that Altavoz’s ofen sees a misrepresentation of the fact that digital, at first, and now streaming is overtaking CD’s. Making dent’s in sales yes overtaking no way. Yes both are growing considering prior to late 90s they where both ZERO and CD where 99.9 % of configurations sold. However in case of digital it’s now starting to show it’s worth since sales have flatline or they’re not increasing at an increasing rate. And CD’s while declining are doings so at a decreasing rate of decline. For Altavoz this conversation always being so one-sided has becomes dangerous to the artists and our economy. Here’s something we found on PitchFork that makes this point and address the issues with Vinyl, namely not enough pressing plants.
The resurgent format’s market share is still far smaller than CDs, digital, and streaming—vinyl accounted for only 2 percent of all album sales last year, compared to 41 percent for digital and 57 percent for CDs—and no one expects it to regain dominance.
Yes, while the CD will not regain it’s status –we’re not here here to dispute that — what is needed to dispute is the narrative that mostly non-industry people express that CD’s are gone. This is like the GOP saying there is No-Climate change. And when mostly independent artists, bands and labels decide to forgo the CD that means they also forgo the opportunity to sell them. There’s still a reason why Sony, Universal and WEA all still put out their artists music on CDs’. It’s makes them billions of dollars.
We have to image in mind (somewhere in the offices of the Majors) is a bunch of hightail executives laughing their asses off while the main competitor to the majors Independent’s pigionhole themselves to the confines of digital only and if they can now get it vinyl* or cassettes. Oh yea.. and Tech CEO who get rich off artists are LOL’ too.
The sad part of Starbucks not carrying CD’s is that Altavoz is seeing the awaking to the belief that consumers shouldn’t be told how their going to get the content. Just look at how Public Libraries are now getting into this area via this blog post Library’s local music collection is a huge hit your’s is next and had Starbucks adopted this model instead of choosing themselves to try to be in the music biz only supporting the Major Record Labels and Distributors we’d not be having this conversation today.
PS learn why it’s important to BuyINDIESupportLocals.org
*Vinyl is now very hard to get pressed because the Majors are now Occupying Pressing Plants